Claires Bespoke Merchandising Program
Planogram Implementation, Product merchandising
Service Innovation Group manages Claire’s Concessions across Europe with regular visits, ensuring fixtures stay optimised to boost sales in busy retail spaces.
End-to-End Merchandising Support
Our team takes care of:
- Implementing planogram changes and handling sales and product recalls.
- Acting as the main point of contact between Claire’s and store management teams.
- Delivering real-time performance updates and insights through our Celero Cloud reporting portal.
Results Achieved by Service Innovation Group
- Over 22,000 visits completed annually to Claire’s concessions.
- 20% average increase in on-shelf availability after each visit.
- 98% planogram compliance across all store fixtures.
- 92% availability of key lines post-visit.
- 1,000+ photographs audited weekly for quality assurance.
- Individual stock level monitoring to ensure best-selling products are always available.
- Strong relationships built with store teams, fostering advocacy and collaboration.
- Successful setup of new concessions and ongoing merchandising support.
- Seamless implementation of seasonal and secondary temporary displays.
By providing dedicated support and actionable insights, Service Innovation Group helps Claire’s maintain high standards of in-store presence, optimise stock levels, and enhance customer satisfaction.
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